We do not need more of the things that are seen, we need more of the things that are unseen.
The right thing to do never requires any subterfuge, it is always simple and direct.
Advertising is the life of trade.
I have noticed that nothing I have never said ever did me any harm.
Four-fifths of all our troubles would disappear, if we would only sit down and keep still.
Knowledge comes, but wisdom lingers. It may not be difficult to store up in the mind a vast quantity of facts within a comparatively short time, but the ability to form judgments requires the severe discipline of hard work and the tempering heat of experience and maturity.
They criticize me for harping on the obvious; if all the folks in the United States would do the few simple things they know they ought to do, most of our big problems would take care of themselves.
If you don't say anything, you won't be called on to repeat it.
Industry, thrift and self-control are not sought because they create wealth, but because they create character.
There is no dignity quite so impressive, and no one independence quite so important, as living within your means.
There is no force so democratic as the force of an ideal.
Prosperity is only an instrument to be used, not a deity to be worshipped.
Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated failures. Persistence and determination alone are omnipotent.
If you see ten troubles coming down the road, you can be sure that nine will run into the ditch before they reach you.
Any man who does not like dogs and want them about does not deserve to be in the White House.
I have never been hurt by what I have not said.
In the discharge of the duties of this office, there is one rule of action more important than all others. It consists in never doing anything that someone else can do for you.
Don't expect to build up the weak by pulling down the strong.
It takes a great man to be a good listener.
There is no right to strike against the public safety by anybody anywhere any time.
Mass demand has been created almost entirely through the development of advertising.